Although each country has her recommendation overall, the recommended dairy intake in Europe is about 2-3 servings/day of milk, yogurt or cheese. 1 portion corresponds to:
a glass of milk (240ml)
1 cup of yogurt
(125g)
30g hard cheese
60g soft cheese
Milk-derived products of low calcium and high fat content are not included in this category:
Cream cheese
Sour cream
Cream
30g hard cheese
Butter
More details on the recommended level of consumption per country can be found here.
In this document you will find tips for selecting good dairy products.